New 42-day free trial Get it now
Smarty

Smarty announces virtual user conference: Save the date for Pinpoint, by Smarty

Smarty is hosting their first ever virtual user conference: Pinpoint
Updated October 29, 2025
Tags
Smarty is hosting their first ever virtual user conference: Pinpoint

OREM, UT, August 18, 2025—Smarty®, the leader in address data intelligence, is inviting developers, data decision-makers, and certified address nerds to join our first-ever 2-day virtual user conference: Pinpoint.

This interactive online event will begin on November 11, 2025, and bring together a verifiably fun mix of industry experts, technical deep dives, and business-boosting insights. Participants will walk away with a better understanding of how address validation, geocoding, data enrichment, and autocomplete can solve their toughest data challenges—and maybe even score some sweet prizes while they’re at it.

Pinpoint is open to anyone who uses (or is curious about) address data to power smarter decisions. With dedicated tracks for developers, decision-makers, and data enthusiasts, this event will feature:

  • Expert-led sessions on maximizing ROI with address data
     
  • Live Q&As with Smarty engineers
     
  • Real-world case studies from big companies

“We’re all about making address data fun, functional, and financially impactful,” said Brent Francom, Director of Product Management at Smarty. “This conference is built to show how even tiny elements of address data can deliver giant wins across industries.”

What to expect:

  • 12 sessions across two days
     
  • Speakers from tech, insurance, healthcare, retail, telecom, finance, and more
     
  • Smarty swag giveaways, gift cards, and an Easter egg LEGO challenge
     
  • Daily after-party with games and prize drawings 

Whether you’re optimizing delivery routes, verifying customer addresses, or building data pipelines, this event is your chance to validate your knowledge while having a blast.

Registration is now OPEN. Save the date for November 11, 2025, register here, and get ready to party (virtually) with Smarty.

For media inquiries or sponsorship opportunities, contact info@smarty.com.

Subscribe to our blog!
Learn more about RSS feeds here.
Read our recent posts
USPS API rate limit capped at 60 requests per hour: How to prepare and why many are choosing Smarty
Arrow Icon
Because who doesn’t love juggling one more thing during the holiday season…? A major shift in the address-verification landscape is approaching at the beginning of the new year. On January 25, 2026, the United States Postal Service (USPS) will officially retire its long-standing Web Tools APIs, a free API that previously allowed for approximately 5 address lookups per transaction. This includes the legacy USPS Address Information APIs that many organizations have depended on for years. Under USPS’s new API structure, the default quota for many services, including the Addresses API, is 60 requests per hour.
Pinpoint 2025: Day 1 recap
Arrow Icon
For two days, Smarty users gathered together with other address data experts for Pinpoint, Smarty’s first virtual user conference, where developers, industry experts, and product specialists talked all things addresses and pulled back the curtain on address data solutions. Attendees asked questions about cloud-based software, the impact of accurate address data on fintech and insurance companies, and the ROI of good address data across all industries. Plus, attendees got to take a peek behind the scenes and see what makes Smarty’s address data solutions tick.
Pinpoint 2025: Day 2 recap
Arrow Icon
For two days, Smarty gathered address data experts for Pinpoint, our first-ever virtual user conference. There, developers, product specialists, and industry experts delved into the nitty-gritty details of address data that you need to understand in order to succeed in your industry. Attendees learned how to process addresses faster (much faster) than the blink of an eye, with and without using code! They also got to look under the hood on how insurance is evolving and becoming even more efficient than ever to create a “delightful user experience.

Ready to get started?